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Creating Meaningful Links and Buttons on Websites聽

At the 糖心少女, we鈥檙e committed to designing digital experiences that work for everyone. A key part of that commitment is ensuring that links and buttons鈥攖wo of the most common interactive elements on the web鈥攁re used correctly and convey meaning clearly.
Although they might look similar, links and buttons serve distinct purposes. Links move users to new pages or locations, while buttons trigger an action, such as submitting a form or revealing additional content. Using each element appropriately helps all users, including those using assistive technologies, navigate and interact with confidence.

Why Meaningful Link Text Matters

Meaningful link text allows users to understand where a link will take them, even when it鈥檚 read out of context. This is especially important for screen reader users, who may browse by tabbing through links or generating a list of all links on a page.
When every link says 鈥淐lick here鈥 or 鈥淩ead more,鈥 it鈥檚 impossible to tell what any of them do. Instead, link text should:

  • Be unique within the page
  • Be meaningful out of context
  • Indicate the destination or purpose

Try to always use link text that meets the criteria explained above. Consider the following example:

For more information about Husky Athletics, click here.

A better approach would be to rephrase the sentence so that 鈥淗usky Athletics鈥 is the link text:

For more information, see Husky Athletics.

Also, avoid using URLs as link text unless they鈥檙e short and easily recognizable, such as uw.edu or washington.edu.

Techniques

The Links and Buttons聽 page on the Accessible Technology website includes detailed techniques for creating meaningful and accessible links across a variety of contexts, including HTML, Microsoft applications, PDFs, Canvas, and citations.

Want to Learn More?

Additional Posts in the Web Accessibility Series: